There are many bands out there using the internet to gain recognition or otherwise reach out to their fans. We are of course one of those bands, and we stumbled upon an article discussing another already well known band reaching out to its fans to sell its music without a record label. You have probably heard of Radiohead releasing its In Rainbows album online and offering its album for free and urging fans to pay whatever amount they thought was fair for a song. It is estimated that Radiohead already made $10million in initial sales of the album.
http://news.yahoo.com/s/ap/20080317/ap_en_ot/music_radiohead_contest
This article discusses the band’s new online venture in a contest for Radiohead fans to produce a music video for any of the songs on the 2007 album. There is of course a grand prize to the winner of $10,000.
It will be interesting to see if this trend picks up by other aspiring independent artists, or even already well known artists who are not currently signed to a record label.
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